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gemiusTraffic - FAQ

What is the difference between Average Time Spent and Average Visit Duration?

• Average Visit Duration is the average duration of all Visits - it is the sum of Visit Durations for all Visits divided by the number of Visits. Time Spent is the average Visit Duration for an average Visitor - or the sum of Visit Durations divided by the number of Visitors (cookies) who made those Visits.

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